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MOORESVILLE, N.C - NASCAR Xfinity Series team, Alpha Prime Racing, is proud to continue its partnership with CRC Industries, Inc. CRC will support the team throughout the 2023 season, headlined by a primary sponsorship of driver Sage Karam starting at Darlington Raceway for NASCAR's Throwback Weekend.
CRC Industries will serve as the primary sponsor of Sage Karam’s No. 44 Camaro for three races, headlined by the Shriners Children’s 200 at Darlington Raceway. The track too tough to tame hosts NASCAR’s annual throwback weekend and CRC will be celebrating its history in stock car racing. Throwing it back to 1980, the No. 44 Chevy will feature the iconic CRC colors in honor of Richard Childress’s No. 3 car. CRC will also serve as the primary sponsor at Pocono Raceway in July and Darlington Raceway in September.
A leading global supplier of specialty products and formulations, CRC has cemented its reputation in the automotive industry as brake maintenance experts. Since the launch of CRC Brakleen®, the #1 brand of brake cleaner world-wide, CRC products have emerged as the first choice for consumers and automotive technicians looking for fast and effective service solutions.
“CRC is pleased to continue our partnership with Alpha Prime Racing and Sage Karam,” said Julie Williams, AVP of Marketing for the Americas. “We are proud to help the team grow with Sage wearing and driving our brand. Sage and Alpha Prime exude hard work, confidence and determination —attributes CRC values greatly.”
Headed by part-time drivers Tommy Joe Martins and Caesar Bacarella, Alpha Prime Racing is an up and coming team in the NASCAR Xfinity Series. Starting their sophomore season under the new branding, APR has welcomed a variety of drivers to wheel their Chevy Camaros. The team is fielding three full-time efforts in 2023, including a limited schedule with driver Sage Karam.
“CRC and its Brakleen® products are a must-have for our team. Take a photo or video in the shop and you’ll see a can of Brakleen® somewhere. We’re honored to have CRC’s ongoing support,” said Tommy Joe Martins, Co-Owner/Driver at Alpha Prime Racing.
About CRC Industries:
CRC Industries, Inc. is a global leader in the production of specialty products and formulations for the do-it-yourselfer and maintenance professional, serving the automotive, industrial, electrical, marine, heavy truck, hardware, and aviation markets. CRC North American trademarked brands include: CRC®, Brakleen®, Evapo-Rust®, K&W®, Marykate®, SmartWasher®, Sta-Lube®, and Weld-Aid®. For more information about CRC Industries, visit crcindustries.com.
CRC Industries, Inc. Media Contact
Raquel Wenger - Director of Marketing, Americas
CRC Industries, Inc.
Horsham, PA 19044
For more information on Sage Karam, please contact Shelby Park Marketing at:
Manager - Rolando Arroyo